The Lamborghini Urus has been a major success for the brand, with over 16,000 units sold globally. The Urus S, launched later as a performance-focused variant, is an enhancement of the original Urus, offering more power, refined handling, and updated styling. However, total sales figures typically reflect the Urus as a whole, which includes both the original Urus and the Urus S. Lamborghini has seen significant global success with the Urus range, with markets such as India playing a crucial role in this success.